Hammoq
5 min read

TL;DR Summary:

Hammoq turns thrift store photos into live online listings—auto-generating categories, attributes, and pricing for Shopify, eBay, and more.

Most thrift stores have plenty of inventory—but not enough time or staff to list those items online.

The result?
📦 High-value donations get sold for $6.99 in-store
💻 Online channels like Shopify or eBay sit underused
📉 Resale revenue caps out before it ever scales

Hammoq changes that—by automating the entire listing process.

Take a photo of an item.
Hammoq reads the brand, category, and condition…
Then builds a marketplace-ready listing with a recommended price based on your POS data.

In one click, you can push that listing to:

  • Shopify
  • eBay
  • Poshmark
  • Mercari
  • Facebook Marketplace

You go from donor door → digital shelf in seconds.

🧠 Why Manual Listing is a Growth Killer

Most resale teams avoid listing online because it’s:

  • ⏱️ Time-consuming
  • 🧾 Requires good writing skills
  • 💸 Needs dedicated staff
  • 📷 Needs quality images
  • 💻 Requires separate software logins

So even if you know something could sell online for $29.99, you might price it in-store at $6.99 just to keep things moving.

That’s margin left on the floor.

💡 Hammoq Turns Photos Into Listings

Hammoq is purpose-built for resale speed. It transforms your process like this:

  1. Snap a photo of the item
    A single image on a mobile device is enough

  2. AI auto-detects:


    • Brand

    • Type

    • Gender

    • Size

    • Condition

    • Color

  3. Pulls your store’s historical sales data
    To determine optimal pricing and category placement

  4. Generates a listing
    Title, description, attributes, and price—all done automatically

  5. Pushes to your marketplace(s)
    One click, and it’s live on Shopify, eBay, or wherever you sell

You can move from thrift shelf to Shopify cart in under a minute—no copywriting, data entry, or guesswork required.

✅ Key Takeaways:

  • Create online listings instantly from donation photos
    Skip the writing and formatting—just take a picture

  • Auto-fill descriptions and pricing based on your sales data
    Pricing accuracy and product clarity come built-in

  • Expand to Shopify, eBay, and more without extra staff
    Scale your digital storefront with the team you already have

📉 What Happens Without It?

Here’s what most resale stores face without listing automation:

  • Donations stack up in the back

  • High-value items are sold in-store for a fraction of their true value

  • Online sales plateau due to limited capacity

  • Labor costs rise faster than sales

You know online revenue is possible—but you can’t get there without simplifying the process.

Hammoq removes every barrier between thrift inventory and online profit.

🛍️ Who This Is For

Hammoq’s AI listing automation is perfect for:

  • 🏬 Thrift chains and independent shops

  • 🧥 Consignment boutiques

  • 📦 Nonprofits with eCommerce goals

  • 🧾 Franchise resale models (e.g., buy/sell/trade)

  • 🛍️ Donation-based operations looking to expand digitally

If your team already has mobile phones and inventory flow, Hammoq helps you go digital without friction.

🔁 Before & After Snapshot

Before Hammoq:

  • Item arrives via donation

  • Sat in backroom or sold for $6.99

  • Staff skips online listing due to time constraints

  • Online store underutilized

After Hammoq:

  • Item is snapped and listed automatically

  • Priced using your own historical sales data

  • Live on Shopify/eBay within seconds

  • Online sales grow—without extra hires

🚀 What’s Next (How To):

  1. Upload 50 donation photos into Hammoq
    Use existing phone or tablet—no new hardware required

  2. Connect your online store or marketplace
    Shopify, eBay, or both. Hammoq integrates in minutes.

  3. Launch your first batch of automated listings
    Compare time savings, online sales, and inventory velocity

  4. Scale up with your current team
    Set rules by category or condition to customize your listing logic