Hammoq
5 min read

TL;DR Summary:

Hammoq helps thrift stores release new revenue through more intelligent pricing, quicker tagging, and online listing—all with store performance data-trained AI.

When thrift stores must generate more revenue, the first thought is typically:

"Should we raise prices?"

But what if you didn't have to?

In most cases, the opportunity isn't charging more—it's charging right.

Thousands of dollars of margin are lost each month because of:

  • Underpriced high-value donations
  • Slowed tagging
  • No time to list inventory online

Hammoq solves all three.

It puts AI on the thrift floor—so every item gets the right tag, the right price, and (if needed) the right online listing.

And it works off of your own sales data—not market estimates.

Revenue Isn't Always About Raising Prices

Let's examine where most thrift stores lose revenue:

A Patagonia jacket priced at $12.99 could have sold at $29.99

Many Nike shoes were unlisted for a week before they hit the rack

A donated vintage item was hand-labeled—and underpriced by $10

Staff couldn't keep up with listing on eBay, so high-value inventory didn't make it to customers

It's not overcharging customers.

It's not leaving value behind.

What Hammoq Does to Unlock Revenue

Hammoq gives you three AI-powered tools to boost revenue—without hiring more employees or raising prices store-wide.

1️⃣ Tag Faster with AI + Historical Pricing

Take 2 pics, and Hammoq's AI identifies:

Brand

Size

Gender

Condition

Category

It then asks your store's real-time ASP + sell-through rate for similar items—and suggests the best tag price.

  • No guessing
  • No price inconsistency between employees
  • No backroom bottlenecks

You get a tag that's grounded in real data—and a floor that moves faster.

2️⃣ Price Smarter Based on Performance

Hammoq isn't just automation—it's intelligence.

It reviews 30, 90, 365+ days of store data to find:

Items that sell faster at $8.99 vs $6.99

Categories where you’re losing margin

Brands that perform better in certain locations

That means every tag is a data-backed business decision—not an educated guess.

The result?

You gain margin without raising prices across the board.

3️⃣ List Online with One Photo

Some items are worth more online.

But listing manually takes time and staff that most teams don't have.

Hammoq changes that.

Take a photo

AI identifies, describes, and prices the item

Listing is auto-drafted for Shopify, eBay, Poshmark, or your platform of choice

You can now list your top 10% of donations online—instantly.

✅ Key Takeaways:

Capture more margin by pricing based on ASP + sell-through

No more underpricing your best donations.

Process more volume without adding labor

Let AI handle tagging, pricing, and listing.

List online to reach customers beyond your physical store

Grow revenue streams with what you already have.

Before & After Snapshot:

Before Hammoq:

  • Tagging is 2–3 minutes per item
  • Staff prices based on experience, not data
  • Online listings only when there's time
  • Revenue limited by manual processes

After Hammoq:

  • AI tags from photos in seconds
  • Pricing is based on performance, not perception
  • High-value items listed online automatically
  • Revenue increases—without raising prices or payroll

Missed Margin Example:

Let's say 20 items/day are underpriced by $5 on average.

That's $100/day in missed margin.

Multiply by 25 business days:

  • $2,500/month per store
  • $30,000/year of margin left behind—per location

Hammoq recovers that instantly—without marking up core inventory prices.

Who This Is For:

  • Independent and multi-location thrift stores
  • Consignment and buy/sell/trade chains
  • Nonprofits with high donation volume
  • Any resale company looking to increase revenue without hiring or increasing prices

If you must sell more inventory, price more intelligently, and grow online—Hammoq gives you the AI tools to make it happen.

What's Next (How To):

Upload 60–90 days of sales data to train Hammoq AI

Let the system learn your real-world pricing trends

Start tagging and pricing with AI recommendations

Start with high-volume categories like apparel, footwear, or hardgoods

Push high-value items to resale marketplaces from photos

Start with eBay, Shopify, or Poshmark integration

Track revenue, sell-through, and average sale price increases