Hammoq
5 min read

TL;DR Summary:

Hammoq helps resale retailers automate the full workflow from photo to pricing—custom to your store, strategy, and sell history.

In resale retail, a tag isn’t just a sticker—it’s a strategy.

It’s what tells your buyer:
✔️ What the item is
✔️ Why it’s priced that way
✔️ Why it’s worth it

If your tags are too generic, inconsistent, or delayed, you're losing customer trust—and leaving revenue on the rack.

That’s why Hammoq was built:
To take every item from photo to price tag using your store’s own data—not third-party rules, not national charts, not staff guessing.

🧠 Why Tagging Is More Than Just Admin Work

Every tag carries hidden power. It influences:

  • 🧾 Buyer perception

  • ⏱️ Decision speed

  • 💵 Margin retention

  • 📈 Sell-through velocity

  • 👥 Staff efficiency

Yet many resale stores still rely on:

  • Manual tag writing

  • Flat pricing rules like “$4.99 tops, $9.99 jackets”

  • Staff memory for brand value

  • Delayed tagging due to backroom bottlenecks

The result?
Inconsistent pricing. Slow shelf turnover. And markdowns that could’ve been avoided.

💡 What Hammoq Does Differently

Hammoq doesn’t just tag faster—it tags smarter.

Here’s how:

  1. Snap a photo at intake
    Your staff simply takes a picture of the item—no extra data entry required

  2. AI reads the item
    Hammoq identifies brand, type, size, gender, and condition

  3. Pricing is powered by real store history
    Using 30, 90, 365+ days of your POS data, Hammoq determines ASP and sell-through by item

  4. Price and category info populates the tag automatically
    Based on what works at your location—not someone else’s

  5. A retail-ready tag prints instantly
    Clean. Consistent. Confidence-building.

From intake to tag in under 30 seconds—with pricing logic that drives profit.

✅ Key Takeaways:

  • Pricing = Data, Not Gut
    Let AI handle the logic using your actual sales history

  • Tags = Trust + Conversion
    Shoppers move faster when the tag tells a consistent, confident story

  • Smart Resale Starts with Smart Automation
    Hammoq transforms the first touchpoint—intake—into a margin-producing moment

📉 The Cost of Delayed or Inaccurate Tags

Let’s say you manually price and tag 150 items a day.
Tagging inconsistencies cause:

  • ⌛ Slowdowns: 2–3 extra days before items hit the floor

  • 📉 Overpricing: High-value items get low tags based on staff guesswork

  • 🧍 Confusion: Floor staff can’t explain the price with confidence

  • 🔁 Redos: Re-tagging adds time, costs, and frustration

Even a $2–3 pricing mismatch per item results in tens of thousands lost annually.

And a backlog of untagged inventory is essentially frozen revenue.

📈 Real-World Example

Before Hammoq:

  • Intake staff manually sorts and tags

  • Tag generation takes 2–5 minutes per item

  • Average output = 100–150 items/day

  • Inconsistencies across staff

  • ASP = $9.50, but margin loss from markdowns is frequent

After Hammoq:

  • Staff simply takes photos

  • AI handles brand/category/price instantly

  • Output = 300–500 items/day

  • Tags match sell-through strategy

  • ASP = $11.75 with fewer markdowns and faster turns

That’s not just a better tag—it’s a smarter retail system.

🛍️ Who This Helps

Hammoq’s AI-powered tagging system is perfect for:

  • 🏬 Multi-location thrift chains

  • 👟 Consignment stores with high turnover

  • 📦 Liquidation centers processing fast inventory

  • 🧥 Franchise resale operations needing consistent logic

  • 🧾 Any store that wants faster, smarter, more profitable tags

If you want consistency across your floor without the manual grind—Hammoq is your new tagging analyst.

🚀 What’s Next (How To):

  1. Configure tag templates by category
    Set up jacket, denim, shoe, and accessory tag formats

  2. Upload your last 90–365 days of POS data
    Let Hammoq learn your ASP + sell-through logic

  3. Train intake staff to snap and tag using Hammoq
    No spreadsheets, no guessing, no re-tagging

  4. Track shelf-to-sale performance on tagged items
    Compare margin, markdowns, and speed-to-sale vs. previous weeks