Hammoq
5 min read

TL;DR Summary:

Sorting and categorizing thrift store inventory slows down online listings. Hammoq uses AI to recognize items from photos, auto-filling categories and attributes.

Longer Description:

One of the most time-consuming aspects of running a successful thrift store isn’t sourcing inventory or even taking photos—it’s categorizing every item before it can be listed online. Every piece that comes through the donation bin or wholesale bundle is different: shirts without tags, vintage cookware, designer handbags, mismatched shoes, obscure electronics, and more. The sorting process often grinds to a halt as staff try to identify an item’s brand, category, material, and sizing manually.

This process not only slows down operations, but it also leads to inconsistent listings, missed sales opportunities, and overworked staff. Many thrift stores find themselves stuck in this loop—rich with inventory but lagging behind in getting it seen by buyers.

That’s exactly the challenge Hammoq set out to solve.

Hammoq uses advanced AI to recognize and categorize items using nothing more than a photo. When a thrift store uploads an image of an item, Hammoq’s system immediately scans it, identifies the type of item, and auto-fills key details such as:

  • Primary category and sub-category (e.g. "Women’s Tops > Blouses")

  • Title suggestions

  • Size, color, and material

  • Style indicators (e.g. "Boho," "Minimalist," "Y2K")

  • Brand recognition (when logos or distinctive designs are visible)

This means employees no longer need to guess whether an item belongs in the “Outerwear” or “Activewear” section or spend time trying to write creative titles and fill in dropdowns. For stores listing dozens or hundreds of items per week, these minutes per item quickly add up to hours of saved labor.

Perhaps most importantly, Hammoq does not rely on barcodes—a major win for thrift stores where many items are untagged or come from secondhand sources. Unlike traditional systems that require UPCs or SKU inputs, Hammoq works purely from photos, making it ideal for thrift, resale, and vintage operations.

Key Takeaways:

  • AI categorization eliminates guesswork for unique items. Whether it’s a rare collectible or a no-name blouse, the system understands how to tag and describe it accurately.

  • Faster sorting = faster online listings = more sales. The quicker your items are listed, the sooner they can be discovered and purchased by online shoppers.

  • No barcode required—just use photos. Perfect for the thrift industry where items are often one-of-a-kind and don’t have labels.

Relevant Data or Quotes:

“Thrift stores using photo-based AI for categorization reduce sorting time by 50%.”

That’s not just a minor improvement—it’s a game-changer. Cutting sorting time in half frees up your team to photograph more, list faster, and move inventory at a pace that was previously impossible with manual methods.

When time spent on categorization drops, overall throughput increases. That translates to more inventory online, more eyes on your products, and ultimately more revenue flowing back into your store.

What’s Next (How To):

  1. Start with photos: Upload clear images of each item into Hammoq’s platform—front, back, and any unique details like tags or buttons. The more visual data, the better the AI performs.

  2. Let Hammoq handle categorization: Watch as the system instantly suggests the correct category, product title, and attributes. No more Googling obscure items or debating between "jacket" and "coat."

  3. List faster than ever: Export the auto-filled listing data directly to your eCommerce platform (eBay, Poshmark, Shopify, etc.), and move on to the next item.

By implementing Hammoq’s AI, thrift stores are turning one of their biggest pain points into a competitive advantage—outpacing competitors and scaling without adding more staff.